User research lab
User-centered development - optimization by behavioral analysis in a professional environment.
What is it about
Usability and user experience are decisive factors for game-based speech and involvement of a target group.
However, intuition and experience are no guarantee of success. In the user research lab on-site at our partners, we offer you the possibility to test your concepts on your target group already at an early stage of the prototyping-phase.
We support you in planning and carrying out the tests. Herefore we use most modern technologies like eye-tracking in order to analyse the user behaviour precisely.
The most important
at a glance
Behavior analysis and evaluation for the improvement of usability and user experience of user interfaces. Implementation of short- and long-term tests
- Acquisition of test-users
- Trial conception and technical set-up
- Implementation and evaluation of user tests with and without eyetracking
- Conducting interviews and surveys
- Paper prototyping
- Card-sorting / tree testing